12/14/2017 12:30 PM
The Problems Still Plaguing Publishers in a Mobile World
Adapt and Optimise to Maximise Ad Revenue
This video demonstrates the problems Publishers still face, but will often deny they need to address, with regard to optimising content for mobile devices. We share a typical user experience using facts from real world tests on popular news sites.
9/19/2014 8:45 AM
Using QR Codes - 3 Simple Tips
McDonalds. I could love it more.
QR codes have been around for 20 years and have now appeared everywhere. They're an ideal method of gaining instant feedback, entering competitions, providing additional information to customers or all 3.
This blog highlights 3 simple techniques to consider when using QR codes. Using a recent UK McDonalds campaign as an example I show how it could be improved to provide an experience I'd really love.
12/16/2013 12:02 PM
Understand Mobile Website Performance with 51Degrees.mobi and the GSMA
GSMA and 51Degrees.mobi Partner-up to help you create better mobile web experiences
12/6/2013 3:35 PM
Did an Increase in Mobile Web Traffic Help Break Black Friday Sales Records?
Chart of the Week
10/4/2013 2:11 PM
Do High-Speed Trains Have High-Speed Websites?
Mobile Web Review: eurostar.com
This week we divert from looking at recent mobile websites to take a look at an older offering. Eurostar launched a version of its website optimised specifically for mobile devices over two years ago. Like other websites with mobile offerings it will automatically detect mobile users and redirect them to the appropriate m.eurostar.com site. I journey through this mobile offering to see how this older experience has stood up to the test of time.
10/3/2013 8:40 AM
OTA13 - Jon Arne S: Mobile Web Performance
With Over the Air 2013 coming to a close last Saturday, I took some time to reflect on some of the more memorable talks given over the two-day event. Mobile and web performance guru Jon Arne Sæterås' presentation was particularly informative, and inspired me to write a quick summary for people that did not get the chance to see it live in person.
9/16/2013 1:39 PM
The Evolution of Content Consumption
Content distribution has come a long way. The first television sets were made commercially available in the late 1920s, just a few years later saw the first mass produced television sets.
8/22/2013 11:48 AM
Google Takes a Stand on Mobile App Doorslams
You have just finished creating your sparkling new mobile business app and are eager to promote it to as many people as possible. You already have a good mobile web audience; why not tell them about your app with an interstitial before they hit your website? Well you see, not only do your mobile web users hate this method of advertising, Google have also taken a stand.
8/21/2013 4:10 PM
Mobile Web Review: monster.co.uk - Godzilla Or The ToothFairy?
Last month the UK's largest job search engine Monster launched a new mobile version of their well-known website. Upon visiting the standard desktop site it will detect mobile devices and direct them to the appropriate mobile page. The site utilises a .m prefix to enable mobile specific content. This week I take a look at the online recruitment industries newest mobile offspring, does it growl like a dragon or squeak like a goblin…
8/14/2013 1:05 PM
Mobile Web Review: london-luton.co.uk - Are Airports becoming more mobile than Airplanes?
Last week London Luton Airport launched a version of its website optimised specifically for mobile devices. Like many websites with a mobile incarnation it will detect mobile users, redirecting them to the appropriate m.london-luton.co.uk version. This week I see how this new mobile experience shapes up, does it perform like the Eurofighter or an Airbus... Let's find out!