Google

google

Edward

10/11/2017 11:58 AM

Detecting Google Pixel 2

At 51Degrees we detected User-Agents for the Pixel 2 and Pixel 2 XL over five months before the phones were publicly released, we first detected the development codename of the two devices, walleye and taimen, shortly followed by the formal moniker.

m

51Degrees

8/31/2017 11:03 AM

Misconceptions hindering publisher revenue growth

And the impact on header bidding today

This blog was published on the IAB website on the 31st of August 2017.

James Rosewell, CEO of 51Degrees writes about the misconceptions hindering publisher revenue growth and the impact on header bidding.

It has been 7 years since web professionals went mad for mobile first, Responsive Web Design (RWD), single URL, one size works for websites on every device. Every major publisher in the UK got swept along. Adtech and advertisers had to fit in. Have web professionals forgotten the power of server-side optimisation or the techniques available to them?

google daydream lockup secondary rgb

Edward

8/23/2016 6:45 AM

New Properties & Weekly Data Update

Google Daydream

This week we would like to share with you the newest feature addition to our device detection, the brand new property "Device Certifications". This property will be available exclusively to our Enterprise edition and will enable the detection of several device certifications, the first of which will be Google Daydream.

amp

51Degrees

3/14/2016 8:00 AM

Accelerated Mobile Pages Launched

Google AMP

On the 24th February Google launched AMP. Announced last October, AMP is an open source platform that aims to improve user experience of the mobile Web by reducing the possible complexity of Web pages.

pixellogo

51Degrees

1/13/2016 10:50 AM

Google Pixel C

Today we take a look at the first tablet wholly designed and built by Google.

nexus9

Data Team

11/13/2014 4:31 PM

Technical review of the Nexus 9

The NEXUS 9 has been successfully launched in collaboration of HTC and Google. Let's review some of its features and find out how good the NEXUS 9 is in comparison with its competitors in the market.

smashingmagazine

James Rosewell

11/12/2014 2:42 PM

Upgrade Google Analytics

Enable Multi-Screen Tracking

Analytics techniques haven't kept pace with the rapidly evolving techniques of Responsive Web Design (RWD) and server side adaptive design. Google Analytics will provide information about the device model (i.e. iPhone or Galaxy S4) or whether the device is classified as a mobile, tablet or desktop, but this isn't often sufficient to make informed design decisions to improve a web page or site. Consider click through rate (CTR) on advertising. How do you know if adverts on a 3 to 4 inch diagonal screen performs better or worse than a 5 to 6 inch diagonal screen? You don't without some enhancements.

nexus 6

Data Team

11/5/2014 12:04 PM

Looking at Nexus 6 specifications

Simultaneously with Android 5.0, Google has also revealed new devices such as smartphone Nexus 6 from Motorola, tablet Nexus 9 from HTC and TV box Nexus Player in cooperation with Asus.

lollipop

Data Team

10/23/2014 8:36 AM

Android 5.0 Lollipop – So, what's new?

Google announce their biggest changes to date

Last week Google finally put us all out of our misery regarding the "Mysterious L", by officially announcing the latest version of their Android operating system. The new Android 5.0 Lollipop hasn't been officially released yet (Although it has been in Beta for a number of months), but it is already the most eagerly anticipated development for Android fans in a long time, it seems that everybody can't wait to upgrade.

blogimage

Products Team

12/13/2013 1:14 PM

Is There Room for the Tesco Hudl in the Budget Tablet Market?

Chart of the Week

Last week, Tesco announced that their 'hudl' tablet had sold more than originally predicted, with over 300,000 units being sold in the run-up to the holiday season. This week 51Degrees takes a look at UK web traffic from the 8 most popular budget tablets (below £250) over the last 3 months.