Streaming TV

Streaming TV

Streaming TV runs on data, and better data means better performance.

51Degrees helps CTV and streaming platforms cut CDN waste, train smarter AI, power deeper analytics, deliver flawless quality, and improve ad performance through precise, real-time device and IP data.

Unlike fragmented data solutions, 51Degrees is the only ISO-accredited all-in-one provider of Device Detection and IP Intelligence, combining speed, reliability, and trust in a single solution.

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Before 51Degrees
Before 51Degrees

Stuck in the past? Without 51Degrees, your streaming setup is as outdated as a dodo, slow to adapt and heading for extinction.

After 51Degrees
After 51Degrees

With 51Degrees, your platform gets wise, agile, efficient, and perfectly in tune with every device and connection.

Reduce costly CDN inefficiencies

Every frame of streaming video is data on the move. The more efficiently that data is encoded and delivered, the lower the cost and the smoother the experience.

Different codecs and compression methods balance data size and processing power. Lighter files need more decoding effort, while heavier files consume more bandwidth. The goal is simple: deliver a video that looks perfect without overwhelming the device or causing buffering.

51Degrees provides the intelligence to optimize that balance for devices and networks actually consuming content. By identifying device chipsets, supported codecs, and screen sizes in real time, we help platforms group devices intelligently and deliver the same visual quality with less data.

The result is less bandwidth, buffer-free playback, and a viewing experience that dazzles on every screen.

Efficiency Features

Efficiency Features

  • Chipset detection. Identify the processing power behind every device so your encoding can match delivery speed and compression to real-world capability.
  • Codecs. Detect supported codecs in advance to avoid sending incompatible or oversized streams that waste bandwidth.
  • Screen size. Serve content in the right bit rate and resolution for each display, cutting unnecessary data transfer and improving load efficiency.
  • ISO-accredited. Rely on a certified vendor that keep every optimization accurate, consistent, and trusted.

Feed missing dimensions to your AI & Analytics investment

Even the best analysts can only see so much.

Human perception limits how deeply we can explore dashboards or datasets. We spot the obvious, follow familiar paths, and repeat the same conclusions.

AI and advanced analytics work differently. They can detect patterns across hundreds of device properties that no person could reasonably reveal. But their accuracy depends entirely on the quality and breadth of available data.

51Degrees completes the picture: precise, continually refreshed device and IP intelligence that replaces outdated make and model groupings with richer, more meaningful dimensions like chipset, price band, and device age.

The result is smarter insights, clearer correlations, and analytics that genuinely move your platform forward.

Data Features

Data Features

  • Daily data refreshes. Keep AI models and analytics accurate with constantly updated intelligence that reflects real-world devices and connections.
  • Chipsets. Analyze performance at the chipset level, not just the device model, for deeper hardware insight, and smarter optimization.
  • Codecs. Understand every device’s supported codecs to improve media analysis, playback prediction, and data-driven quality modeling.

Optimize service quality before problems appear

Streaming performance starts at the hardware level.

Each year brings new chipsets and GPUs, each with different capabilities that determine how well a device can handle modern streaming demands. Networks change every day.

To deliver the best experience, it’s no longer enough to think in terms of device models and countries. The real insight lies with;

  • the chipset, where differences in processing power, codecs, and efficiency truly matter; and
  • the network (cellular, residential, or commercial) and location of the consuming device.

51Degrees gives streaming platforms that deeper visibility. By detecting chipsets, network, and location in real time, it helps optimize bitrates, resolution, and routing for every stream.

The result is smoother playback, fewer complaints, and Quality of Service that keeps viewers watching.

When inevitable problems are encountered AIs can be used to quickly spot QoS correlations and recommend corrective action.

Quality Features

Quality Features

  • Network detection. Identify network type (cellular, residential, or commercial) in real time to adjust bitrate, resolution, and routing before buffering starts.
  • Real-time data. Respond instantly to changing conditions with live intelligence that keeps every stream running smoothly.
  • Chipsets. Understand device-level performance limits to optimize playback quality without overloading hardware or wasting bandwidth.

Optimize every ad opportunity

In streaming TV, advertising drives revenue, but only when it’s powered by the right data.

The VAST tag system depends on accurate information about devices and viewers to decide which ads to show and when.

Sharing too much or too little data can both lead to missed opportunities. Different advertisers respond to different data granularity. Near real-time optimization is essential to get the most out of your advertising funded investment.

51Degrees helps streaming platforms find that balance. By providing precise device and IP intelligence, it lets you tailor the right level of information for each advertiser or their agent maximizing revenue.

Ad Features

Ad Features

  • Operating system. Understand which OS your audience uses to optimize creative formats and target campaigns effectively.
  • Screen size. Tailor ad formats and resolution to fit every display perfectly, improving engagement and completion rates.
  • Make and model. Segment audiences with precision using detailed device profiles that reveal true viewing behavior.
  • IP Intelligence. Combine device, location, and network context for accurate, regional and contextual ad targeting.

Are you ready to supercharge your streaming TV service?

Want to have a more efficient and insightful streaming TV service? The 51Degrees API gives you exactly that. Here's how it works.

1

Deploy

Set up the all-in-one 51Degrees API for Device Detection and IP Intelligence.

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2

Understand

Gain deep, real-time insight into your streaming platform through AI-driven analytics.

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Amazing! Is this what I've been missing?

3

Act

Turn insight into action to lower costs, increase efficiency, and grow recurring revenue.

Get started with 51Degrees

See how 51Degrees can take your streaming TV service to the next level by optimizing performance, unlocking insightful data, and leveling up your quality of service.

If you want to unlock higher levels of efficiency, insightful real-time data, and happier streaming customers, it's time to give 51Degrees a try.

  • Real-time precision and accuracy. Detect devices, networks, and locations instantly to deliver perfectly adapted streams.
  • ISO-accredited levels of quality and security Proven, protected, and trusted to deliver at global scale.
  • Automatic data updates Keep intelligence fresh with daily on-premise updates so decisions are always based on the latest insight.
  • Try 51Degrees now Use our Contact Page to experience how intelligent data transforms streaming performance.