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Published on Friday, July 12, 2013

Is Windows Phone Mobile Traffic on the Downfall?

With Kantar showing that sales for Windows Phone in Australia have declined, 51Degrees take a look at how mobile web traffic from Windows Phone devices has changed over the last 18 months.

Mobile Web Traffic From the UK and Australia - Windows Phone

51Degrees have added a new feature to our Mobile Analytics service, allowing you to create and link your own charts.

Starting off strong in Australia, Windows Phone has seemed to drastically lose users over the last year and a half.

Interestingly the UK has seemed to gradually adopt the Microsoft mobile operating system, and has seen an increase to 1.31% share of all UK mobile web traffic.

With an average growth rate of 0.038% over the past 5 months, we could expect to see mobile traffic from UK Windows Phone devices exceed the Australian peak in just 2 months.

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Author: Products Team

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Joe Davine
Joe Davine>

Products Team

Marketing Executive for 51Degrees.mobi

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