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Blog

20

Apr

2012

Online retailers lose more web traffic from mobile browsers

Enabling your website for mobile visitors doesn’t just improve the consumer experience. It also makes commercial sense.

The latest organisation to produce figures that prove what we’ve known for a long time is UK-based search marketing agency Mediarun. It’s found that ‘bounce rates’ from mobile devices are around 40%, which is about 10% higher than on desktop browsers. The company says this means 5.6% of all mobile traffic is being lost by online retailers... and that’s a significant amount of lost sales.

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Categories: News

Tags: Device Detection, Mobile, Web

2

Apr

2012

51Degrees.mobi implements W3C and Facebook Ringmark browser tests

51Degrees.mobi has become the first device detection business to implement Ringmark in its free-for-commercial-use and paid-for premium data sets. This ground-breaking move makes it easier for developers to create mobile web sites that are tailored to the precise needs of online visitors.

Ringmark is the mobile browser test process introduced at Mobile World Congress 2012 by Facebook. It’s designed to help developers learn more about each mobile web visitor without requiring visitors to provide any personal details. Coremob, the Core Mobile Web Platform Community Group from the World Wide Web Consortium (W3C), is eventually expected to be handed control of the project.

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1

Apr

2012

51Degrees.mobi introduces left and right handed device detection

51Degrees.mobi, the leading provider of device detection and web optimisation solutions, has announced a breakthrough in mobile device detection.

By using the built-in accelerometers on modern smartphones, together with the CPU temperature monitoring that’s standard on most mobile devices, 51Degrees.mobi can now determine whether a mobile phone is being held in a user’s left hand or right hand.

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Categories: News

Tags: Device Detection

27

Mar

2012

Ingeniux expands its mobile web capabilities with 51Degrees.mobi

Ingeniux Corporation, a leading provider of web and social content management software, today announced it has licensed the 51Degrees.mobi mobile Premium Device Data for distribution with the Ingeniux CMS web content management and Cartella community and collaboration software.

With 51Degrees.mobi fully integrated within Ingeniux CMS and Cartella, Ingeniux customers can easily target web content to mobile devices, preview content display on a wide range of devices, and accelerate development of advanced mobile features.

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12

Mar

2012

New research shows that shopping on mobile web sites still beats mobile apps

New figures from smartphone owners in the USA show that retail websites are still more popular than stand-alone apps.

Nielsen’s detailed analysis of smartphone usage reveals that retailers’ mobile websites are more popular than their mobile apps, with Amazon having the most popular retail mobile website of all. The top five retail apps and websites combined - Amazon, Best Buy, eBay, Target and Walmart - reached nearly 60% of US smartphone owners.

The research also revealed that shoppers preferred retailers’ mobile websites over mobile apps, although consumers who used retailers’ mobile apps tended to spend more time on them.

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Categories: News

Tags: Mobile, Web

28

Feb

2012

Integrating 51D Framework - .Net Mobile Toolkit with existing ASP.Net web application

This blog briefs on the steps involved in configuring the 51D Framework - .Net Mobile Toolkit with an existing ASP.Net application. These steps are common to ASP.Net web applications based on .Net 2.0 and .Net 4.0.

Integrating the 51D Framework with an existing ASP.Net web application involves configuring the licence key, defining required custom configurations and referring to appropriate version of Framework assemblies.

Let’s look at each step in brief assuming you have already installed the 51D Framework - .Net Mobile Toolkit.

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Categories: Development

Tags: Mobile, ASP.NET

20

Feb

2012

New research says less than a third of top US online retailers are ready for tablets

51Degrees.mobi strongly believes that one size doesn’t fit all. It’s the reason we created our own mobile device description repository, which enables web designers to create a site that’ll adapt automatically for visitors using mobile phones.

However, it’s important to realise that a choice of just two sizes can also be less than ideal. With consumers now using portable internet-connected devices that range from feature phones to iPads, simply deciding whether or not a handset is ‘mobile’ isn’t always enough.

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17

Feb

2012

Implement Store Finder in 6 simple steps and 10 minutes

This is a guide explaining how to create a mobile web page that contains the nearest 'real world' retail stores to a user's mobile device, based on the current position. There are just 6 simple steps.

A completed project containing the results of these steps is available to download later on in this article. You will need to add a Framework licence key to the bin folder for the project to operate.

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Categories: Development

Tags: ASP.NET, C#

15

Feb

2012

DotNetNuke Corp. to integrate 51Degrees.mobi professional mobile Device Description Repository with DotNetNuke 6

DotNetNuke Corp., the global leader for adaptive web content management software that keeps businesses’ online presence relevant and effective, today announced a licensing agreement with 51Degrees.mobi, the leading provider of automatic mobile device detection, mobile web optimization, and mobile analytics solutions.

Through the agreement, DotNetNuke will integrate the 51Degrees.mobi Device Description Repository (DDR) into all editions of DotNetNuke 6. Access to the DDR is free for DotNetNuke users and further simplifies mobile website development on the platform. The 51Degrees.mobi DDR is used by over 20,000 developers and over 160 million new devices every month. It is one of the most widely used mobile device databases available.

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27

Jan

2012

Decline in Apple's share of mobile internet usage shows the battle to dominate mobile phones and tablets is far from over

51Degrees.mobi, the leading provider of device detection and web optimisation solutions, has today published an analysis of the mobile devices its online partners detected browsing the internet last year.

The 51Degrees.mobi Mobile Web Trends 2011 white paper shows that the proportion of mobile web visitors in the USA with Android devices overtook Apple users by the end of the year. The share of Apple iOS web traffic in December 2011 fell to 34.1% in the US, while Android increased to 36.6%.
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Categories: Analysis

Tags: Apple, Android

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