Blogs

iOS 17 is due to be released soon and our device detection can now detect the new release. During testing, we spotted a small change to the iOS 17 desktop mode User-Agent that can affect other device detection solutions.

In September, you can meet the 51Degrees team at DMEXCO in Cologne or at Technology for Marketing in London. Let’s chat!

In the next round of device detection improvements to 51Degrees, we’ve improved our data file release schedule.

We’ve improved our device detection accuracy following feedback raised by our customers, and we’re pleased to announce the release of our upgraded algorithm and data files.

The User-Agent reduction has progressed to the final phase. All web device detection solutions that don’t support the User-Agent reduction and User-Agent Clients Hint must now be upgraded if they are to continue to function.

Version 2.6 of the OpenRTB specification introduces the Structured User Agent. This new Object: Device attribute addresses Google’s changes to the User-Agent and the new User-Agent Client Hints.

Google has made preparing for the User-Agent reduction complicated, but 51Degrees provides the tools to make implementing User-Agent Client Hints simple.

On 31 January, Google’s Q4 report to the UK CMA was released. The report provides much-needed updates on the User-Agent reduction and User-Agent Client Hints. We recap the key points from the report in this blog.

The 51Degrees UAParser provides comprehensive device data based on User-Agent Client Hints and the User-Agent, and can reliably detect Apple iPhone models.

MWC Barcelona is right around the corner and once again 51Degrees will be in attendance. Book a meeting with the team to chat about all things new at 51Degrees.