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Blog

2

Oct

2018

51Degrees User Agent Analysis Oct 2018 - New Apples on the Block

51Degrees shares popular User Agent examples including iPhone XS/XS Max

This blog shares the latest 51Degrees User-Agent Analysis including User-Agent examples from the latest Smartphones and Tablets. Currently, we have over 51,000 device models in our database.

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27

Sep

2018

Varnish Future Proofing - Version 6.1.0 now supported

A look into the challenges of supporting a VMOD in different versions of Varnish

Author: JoshGrew
Recently 51Degrees took on a project to provide support for as many Varnish versions as possible. In light of Varnish 6.1 being released, we explored some of the issues faced with supporting the newer versions while providing backwards compatibility.
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10

Sep

2018

Leading Czech company Seznam.cz selects 51Degrees Device Detection for Publishing, Search and Advertising Platforms

Using 51Degrees, Seznam.cz improves targeting capability and user experience across all areas of their business

Author: Paula

51Degrees is delighted to announce its agreement with Seznam.cz, leader of the Czech online market.

Seznam.cz selected 51Degrees’ Enterprise solution due to the superior accuracy, speed, coverage and frequency of updates.

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30

Aug

2018

Device Intelligence Update 30th August 2018

Author: Paula

Last week we added support for 141 new device models

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23

Aug

2018

Device Intelligence Update 23rd August 2018

Author: Paula

Last week we added support for 171 new device models

Please note there will be no data file update on Monday 27th Aug due to UK public holiday. The next data file will be available on Tuesday 28th Aug.

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13

Jul

2018

5 Things You Need To Know About Device Detection

and why User Agent Strings are important

Author: Anonym

With the continuing rise of mobile usage for web and apps, companies like yours need to integrate Device Detection into your analytics, strategic decision making, programmatic advertising and content optimisation process. Device Detection is the process of capturing accurate real-time intelligence about the devices being used to access online information, including web and native apps. This Device Intelligence provides more granular analytics to identify where online content is performing best on any device, regardless of screen size.

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5

Jul

2018

How to Find and Manage Memory Leaks

51Degrees recommends Valgrind to test and validate builds

Author: Paula

There are many 3rd party tools that can be used to test and validate builds. In this article, we will be focusing on the use of Valgrind alongside the 51Degrees API as a memory leak detector.

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14

Mar

2018

Comparing 51Degrees to Google Analytics

51Degrees share the device data differences

Author: Paula

51Degrees are often asked how our data compares to other Device Intelligence providers. In this blog we highlight the key differences between the data you can retrieve from Google analytics and the granular device data we can provide.

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29

Nov

2017

DeviceAtlas Patent Opposed

51Degrees leads opposition to Afilias European patent

In July 2017, after eight long years of deliberation, the European Patent Office (EPO) finally granted Afilias Technologies Ltd patent EP2245836B1 "Determining a property of a communication device". 51Degrees, the company I founded and still run, opposed this patent not because we think it affects any of our current products but because it attempts to monopolise the earlier WURFL (Wireless Universal Resource FiLe) solution now run by ScientiaMobile along with other well-known computing techniques.

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31

Aug

2017

Misconceptions hindering publisher revenue growth

And the impact on header bidding today

Author: Anonym

This blog was published on the IAB website on the 31st of August 2017.

James Rosewell, CEO of 51Degrees writes about the misconceptions hindering publisher revenue growth and the impact on header bidding.

It has been 7 years since web professionals went mad for mobile first, Responsive Web Design (RWD), single URL, one size works for websites on every device. Every major publisher in the UK got swept along. Adtech and advertisers had to fit in. Have web professionals forgotten the power of server-side optimisation or the techniques available to them?

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