• About Us
  • Blog
  • Basket
  • Account
  • Sign In
  •  

Blog

2

Apr

2019

Apple iOS 12.2 degrades device detection accuracy

iOS 12.2 removes the GPU model name

Author: Benjamin CB

The new Apple iOS update has disabled a common GPU based method of achieving precise model granularity.

Comments (0)
Read more

Categories: Device Data, News

Tags: Apple, iOS, iPhone, ipad

5

Mar

2019

Persona.ly Choose 51Degrees to Provide Device Detection Solution

Using 51Degrees, Persona.ly can find more granular segments and improve overall performance.

Author: Maria Gray

Persona.ly, a global programmatic ad-tech company, has chosen 51Degrees to provide them with device intelligence to improve their overall advertising strategy.

Read the full article to find out why Persona.ly chose 51Degrees, and how they have seen overall performance improvements as a result.

Comments (0)
Read more

Categories: News

Tags:

25

Feb

2019

51Degrees Achieves 98.07% Verifiable TAC Device Detection Coverage

There is now a verifiable, multi-data, independent source of accurate TAC device data.

Author: Maria Gray
51Degrees' device intelligence solution for Wi-Fi and cellular network operators now achieves over 98.07% coverage for TAC*. This means there is now a verifiable, multi-data, independent source of accurate TAC device data which addresses long-standing issues,
Comments (0)
Read more

Categories: Development, News

Tags:

22

Feb

2019

Four Ways You Can Use TAC Data to Improve Business Performance

Author: Benjamin CB

This article discusses some of the most common use-cases for TAC data and how you can use it to benefit your business.

Comments (0)
Read more

Categories: News

Tags:

24

Jan

2019

Upcoming Property Dictionary Changes

Author: Maria Gray

This blog takes a look at some upcoming changes we'll be making to our Property Dictionary. The changes include adding some brand new properties, the most important of which is 'HardwareProfileSource'.

Comments (0)
Read more

Categories: News

Tags: Update

10

Sep

2018

Leading Czech company Seznam.cz selects 51Degrees Device Detection for Publishing, Search and Advertising Platforms

Using 51Degrees, Seznam.cz improves targeting capability and user experience across all areas of their business

Author: Paula

51Degrees is delighted to announce its agreement with Seznam.cz, leader of the Czech online market.

Seznam.cz selected 51Degrees’ Enterprise solution due to the superior accuracy, speed, coverage and frequency of updates.

Comments (0)

2

Aug

2018

Leading Digital Advertising Company Centro select 51Degrees Device Detection

Author: Anonym
Using 51Degrees, Centro have gained more accurate and much faster device detection.
Comments (0)
Read more

Categories: News

Tags: Press Release

9

May

2018

51Degrees European Patent Upheld

European Patent Office rejects Afilias Technologies’ opposition to 51Degrees’ Patent

Author: Anonym

On 8th May 2018, the European Patent Office (EPO) rejected the patent opposition, submitted by Afilias Technologies, upholding 51Degrees’ European Patent EP2871816 "Identifying Properties of a Communication Device" with one minor change to remove four words. 51Degrees’ position as the only innovator in the device detection space is now affirmed.

Comments (0)

4

May

2018

Device Detection the 51Degrees Way

51Degrees versus ScientiaMobile’s WURFL and the importance of primary data sources

Author: Anonym

Here at 51Degrees, we pride ourselves on the accuracy of our data and as such research our device information using trusted vendor sources, unlike ScientiaMobile.

Comments (0)

21

Feb

2018

Act now to make the most of 5G

Why the world needs 5G and how it will impact the Programmatic Advertising & Publisher industries

James Rosewell, CEO & Founder of 51Degrees, asks why the world needs 5G and how it will impact the Programmatic Advertising & Publisher industries. 5G isn’t a tactical issue to be addressed in 2018 alongside header bidding, viewability or brand safety. It is, however, something to put on the strategic roadmap and to start preparing for. 5G presents a clear opportunity for Adtech and Publishers to address many systemic problems over a realistic timeframe. Prepare now to embrace the 5G opportunity in the early 2020s.

Comments (0)
Read more

Categories: News, Opinion

Tags: 5G, Publishers, Adtech

RSS
12345678910Last