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Blog

28

Mar

2017

Is your website UX strategy fit for the future?

Once upon a time, an adaptive or responsive website design was the pinnacle of sound online user experience (UX) strategy. But those days are long gone. New and emerging categories of mobile and connected device are muddying the waters for brands trying to provide a positive web experience for their customers.

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27

Feb

2017

51Degrees is the First Device Detection Solution to Reach 600,000 Combinations.

Device detection databases only provide useful insight if they contain up-to-date combinations of hardware models, operating systems and web browsers. “Device Combinations” is the principle metric used to measure accuracy and breadth. 51Degrees contains over 600,000 currently active and unique permutations of device, OS and browser indexed for web, native apps and telecoms operators

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24

Feb

2017

Device detection 2.0: Are marketers getting the full picture?

Too many brands are content to deliver a mediocre Web experience to the detriment of bottomline profit. They fully understand that responsive or adaptive Web design is a necessity, not a nice-to-have. And yet, implementation is typically still rudimentary, with brands still fixated on the importance of screen pixels, driven by an incomplete understanding of the mobile-first mantra popularized by Google.

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Categories: Analysis, News

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24

Feb

2017

51Degrees launches innovative device detection solution to optimise for data-minimising mobile browsers

51Degrees, the device detection and data analytics specialist, today reveals a market first that enables brands to optimise mobile web experience for users of data-minimising browsers.

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26

Jan

2017

Mobile World Congress 2017

51Degrees will be at Mobile World Congress 2017 Barcelona, 27 February to 2 March. Come and join us!

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3

Nov

2016

Ad Tech London Roundup : Tuesday 2nd November, Shoreditch.

The 51Degrees marketing team head to Ad Tech London

Author: Andrzej

The 51Degrees Marketing team headed to Shoreditch Town Hall, moustaches suitably oiled and curled, ready to learn from the innovators and gurus of the AdTech World, London 2016.

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Categories: News

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20

Sep

2016

51Degrees is Google Daydream ready

Large bag of crisps at my side and headset on (‘HMD’ if you must), I nestle into the comfiest armchair in the house.  The soft padding of the headgear feels secure and reassuringly weighty as it encloses my skull, and with all peripheral vision also blocked off, I feel I have just announced “Do Not Disturb” to the rest of the household. 

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19

Sep

2016

That's Handy

So it looks like the vintage Nokia 3310 that's been living in my pashmina drawer for the past five years might be finding itself a new home.  A handy new German site uses 51Degrees’ device detection software to identify your device and display an appropriate trade-in price comparison table.

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29

Jun

2016

51Degrees NGINX Module

The new NGINX module has now been released as beta

Author: Ben Shillito

The new 51Degrees NGINX module combines patented device detection with the simplicity of NGINX. Detection can be carried out on an NGINX load balancing server with just 1 line in the configuration, and installation requires no changes to the existing web server implementation

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Categories: Development, News

Tags: C, NGINX, Module, Server

9

May

2016

51Degrees Talk Mobile Optimisation

April 2016, TechUK, London

Author: Anonym

51Degrees' recent seminar on “How to Optimize your Website for Revenue“ took place at the TechUK offices, London. It proved to be a great success. Read more.

 

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Categories: Device Data, News

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