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Blog

27

Dec

2011

It's been a good Christmas for shopping by mobile... especially with a large screen

Christmas 2011 has seem more people than ever using their mobile phones to shop online. That in itself isn’t surprising - but what’s caught our eyes is the scale of the increase.

IBM Coremetrics has released a series of figures that compare 2011’s key shopping days in the USA with last year’s online traffic. First came ‘Black Friday’, which is the day after Thanksgiving Day. It says mobile devices accounted for 14.3% of all US online retail traffic on 25th November, up from 5.6% in 2010. Over two-thirds of that traffic was via Apple iPhones and iPads. Sales on mobile devices reached 9.8% of all online purchases, up from 3.2% year-on-year.

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Categories: Analysis

Tags: Apple, Mobile, Web

15

Dec

2011

Apache Mobile Filter supports 51Degrees.mobi

51Degrees.mobi, the leading provider of device detection, web optimisation and mobile analytics solutions, has been adopted as a data source by Apache Mobile Filter, the leading provider of mobile detection services for Apache.

Apache Mobile Filter extends the Apache web server to detect mobile devices accessing the web server and provides the developer enhanced information about the device. The web page returned from web server can be customised to better meet the needs of the requesting device.

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14

Dec

2011

Put 51Degrees.mobi to the test

Our mobile web site demonstrates how our device data, device detection and web optimisation can produce an online experience tailor-made for each mobile device.

Visit 51Degrees.mobi from your handset to learn more... or scan our QR code on your mobile phone.

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Categories: News

Tags: Device Detection, Mobile, Web

8

Dec

2011

Winter 2011 News Letter

We've been busy creating new mobile products and services to benefit your business.

You may not be aware but, since September, the WURFL Device file has been commercialised. This means using newer WURFL versions for commercial purposes will require a commercial license.

In response to this and other feedback from our customers, we have launched our own Device file. It comes in two versions:

  1. an entry-level open source version called Lite, which can be used commercially and is entirely free; and
  2. a Premium version that provides a comprehensive set of device attributes to help you create the very best mobile experience for your customers.  

Our device detection file contains the very latest smartphones, feature phones, tablets and consoles. Naturally, it’s fully compatible with our Foundation API and Framework products, which have also been upgraded to version 2.

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Categories: News

Tags: New Release

5

Dec

2011

51Degrees.mobi launches two new device detection products to support the mobile development community

51Degrees.mobi, the leading provider of device detection, web optimisation and mobile analytics solutions, has today launched two new device detection databases for developers wanting to build the very best mobile web experiences.
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18

Aug

2011

Affiliate & Reseller Programmes Launched

Since the launch of 51Degrees.mobi Framework we've received a steady stream of inquiries from re-sellers and small businesses seeking to resell 51Degrees.mobi, or earn commission via affiliate marketing and lead referrals. In order to standardise these agreements 51Degrees.mobi has launched an affiliate programme enabling authorised parties to drive traffic to 51Degrees.mobi and earn a 15% commission on subsequent purchases. For those seeking to have a deeper relationship with the customer a reseller programme is also available for some markets.

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Categories: News

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10

Aug

2011

How to Add Google Ads to a Mobile Web Site

In the last few months I've had several questions from 51Degrees.mobi Framework users asking how to implement google adverts on their web sites. Google have a very simple piece of javascript that can be used with high end phones. However this won't work on all phones, and as those familiar with 51Degrees.mobi will know we don't like to exclude people because they don't have the high end phones. The ASP provided for all phones won't work in ASP.NET and requires some tweaking to get working. This blog explains how to use Google AdSense and an ASP.NET user control to get Google Ads on a web page in minutes.

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Categories: Development

Tags: Google, Mobile, Web

11

Jul

2011

How To Add a "Visit Mobile Web Site" Link To Your Web Site

Forward thinking web sites will have at least 2 different versions of their content. 1 for mobile browsers, and the other for the big screen desktop and laptop devices. 51Degrees.mobi does an excellent job of detecting the device type and redirecting the device to the correct content. To provide users with choice and enable them to switch between the different versions.

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Categories: Development

Tags: Mobile

7

Jul

2011

Get Your Web Site Ready for Android

According to comScore the top Smart Phone OS platform in the US is Google Android.

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Categories: Analysis

Tags: Apple, Android

24

Jun

2011

Sitecore use 51Degrees.mobi for Mobile Device Detection

51Degrees.mobi is now integrated into Sitecore’s Mobile Device Detection software. Sitecore is one of the leading CMS platforms based on Microsoft technologies used by 27,000 companies worldwide.

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Categories: News

Tags: CMS, Sitecore

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Top smartphone OS platforms
  Share of smartphone subscribers
Feb 2011 May 2011 Point change
Total smartphone subscribers 100.0% 100.0%
Google Android 33.0% 38.1% 5.1
Apple iOS 25.2% 26.6% 1.4
RIM (BlackBerry) 28.9% 24.7% -4.2
Microsoft Windows Phone 7.7% 5.8% -1.9
Palm webOS