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Blog

7

Feb

2018

Leading AdTech company Adform select 51Degrees Device Detection

Using 51Degrees, Adform can continue to pave the way providing precise and efficient real-time trading optimization and premium advertising on any device.

Author: Anonym

Adform partners now benefit from the fastest and most accurate device detection improving yield through better device targeting and enhanced analytics in the programmatic environment.

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14

Dec

2017

The Problems Still Plaguing Publishers in a Mobile World

Adapt and Optimise to Maximise Ad Revenue

Author: Anonym

This video demonstrates the problems Publishers still face, but will often deny they need to address, with regard to optimising content for mobile devices. We share a typical user experience using facts from real world tests on popular news sites.

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16

Oct

2017

Sitecore boosts Device Detection service with 51Degrees integration

Formal partnership agreement announcing 51Degrees as Sitecore’s embedded device detection provider

Author: Paula

Sitecore is delighted to announce its formal partnership agreement with 51Degrees.  51Degrees will be Sitecore's Device Detection service provider. Sitecore is a leader for eight years running in the Gartner Magic Quadrant for web content management.  51Degrees already provides Device Intelligence to over 1.5 million websites worldwide. 

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2

Oct

2017

51Degrees: More Than Three Times Faster!

51Degrees compares performance of our enhanced algorithm on three different commodity hardware platforms.

51Degrees is regularly evaluated against competitors DeviceAtlas and WURFL from ScientiaMobile for performance, accuracy and memory consumption. This blog post builds on the previous performance blog from 2016 with the same commodity hardware; 1) a Raspberry Pi, 2) a low-end desktop PC and 3) a high-end multi CPU server, but using an all new algorithm.

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29

Sep

2017

51Degrees talk to Mobile Marketing Magazine

About the problems that still plague publishers and advertisers when it comes to mobile

Author: Anonym

James Roswell, CEO, talks to Mobile Marketing Magazine about the data problems that still plague publishers and advertisers when it comes to mobile, and how they can increase revenue and performance.

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Categories: News

Tags: Performance, dmexco, Video

6

Sep

2017

Liferay optimises for mobile with 51Degrees device detection

Author: Anonym

51Degrees is delighted to announce its agreement with enterprise open source software company Liferay to provide device detection services for its enterprise product, Liferay Digital Experience Platform (DXP).

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24

Aug

2017

51Degrees are exhibiting at dmexco 2017

Come and meet James Rosewell CEO and team at Hall 6, Stand C-80

Author: Paula

51Degrees will be exhibiting alongside IAB in Hall 6, C-80 at the event in Cologne, September 13th and 14th.

We have the fastest and most accurate device intelligence solution. Fact. Come and chat to us at dmexco and we will demonstrate how we can transform your business.

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Categories: Device Data, News

Tags: dmexco

1

Aug

2017

51Degrees Speeds Up Programmatic Advertising. Again.

How Adtech players can benefit from 51Degrees' new enhanced device intelligence solution.

Author: Anonym

51Degrees, the #1 device intelligence specialist, today announces the open trial of its new device detection algorithm. Delivering performance improvements with faster detections per second and reduced memory requirements compared to other high-performance algorithms, this achievement cements 51Degrees' position as the leading device intelligence provider.

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6

Jul

2017

51Degrees Detects User-Agents For New OnePlus 5 Smartphone

OnePlus 5 was launched on 27th June 2017

Author: Nisha Tamang

OnePlus is a Chinese smartphone manufacturer, founded in December 2013. Their latest flagship, OnePlus 5, was launched on 27th June 2017. This blog shares a User-Agent example detected by 51Degrees Intelligence Solution.

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28

Mar

2017

Is your website UX strategy fit for the future?

Author: Anonym

Once upon a time, an adaptive or responsive website design was the pinnacle of sound online user experience (UX) strategy. But those days are long gone. New and emerging categories of mobile and connected device are muddying the waters for brands trying to provide a positive web experience for their customers.

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