IP intelligence
Your customers want the best of both worlds: personalization and privacy. And now you can give them exactly that – thanks to our Next Generation IP intelligence. Behind the door of every IP address, a world of insight and opportunity awaits you. We've made it easy. Do come in!
Start TrialWhy use IP intelligence?
Everyone likes to feel special, valued, understood. So, when your website serves ads for snowplows to customers in Dubai, or requires visitors in Spain or UK to waste hours of their lives scrolling through an alphabetical list of other country names before sealing the deal, you’ve got to admit: it’s not doing your brand or business any favors.
Maybe you’re falling victim to online fraud but feeling powerless to prevent it. Or perhaps you’re running into licensing hot water because your digital content is somehow being accessed by people in places it shouldn’t.
Whether your plight is personalization, privacy, or piracy, IP intelligence is an essential tool to help you take control of your digital world – while rewarding the right people with the best experiences.
Don't miss the point
Internet Protocol (IP) addresses make the digital world go round. Just like every physical house has a postal address, every computer and network is assigned a numerical IP address that uniquely identifies it for a period of time.
The problem is, IP addresses can travel between different households. Another reason is that many IP databases can only list one location per country or region.
We solve this problem by giving you location-bound data. This provides an estimated area with the average coordinate, so you get a more realistic and comprehensive view of an IP address location.
This is then the perfect stepping stone to GPS-based geolocation intelligence, allowing you to zoom in to a specific point on the map with longitude and latitude coordinates. We’ve harmonized these two technologies to work together, so you have the best of both worlds.
- Smarter localization: Reduce friction for customers with dropdown lists that bump their country (and even neighboring options) to the top. Local promotions, currency conversion – countless ways to customize user experiences while always respecting their privacy.
- Sharper traffic analysis: Get all the IP data you could wish for to help you segment audiences, solve problems and spot opportunities. Dive deep into network, company, carrier, IP ranges, location, VPN proxies, ASN, and more.
- Stronger fraud prevention: Fraudsters are easy to find if you know where they are. We use IP Intelligence to shine a light on questionable behavior patterns and to help verify identities in the fight against online fraud.
- Geographic rights management: Control distribution of your digital content, making sure it's only accessed in the countries that it should be. Stick safely to copyright and licensing agreements and protect against online piracy.
The first company to offer both IP Intelligence & Device Detection!
Imagine being able to get all your Real-time-data requirements in one single call. Well you don't need to imagine any longer - this is exactly what we've done.
Whether you want a cloud integration or an On-premise solution, we've got you covered.
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Privacy First
One of the biggest concerns with any form of intelligence or tracking is privacy.
That’s why our IP Intelligence feature is designed with a privacy-first approach. By working with IP addresses – which do not contain personal data – you can gain all the insights you need without violating user trust.
Our solution offers location-bound data with an accuracy radius, providing a randomized location to within one mile of the user’s actual position. This means you can tailor your services to their general area, without pinpointing their exact location. It’s the best of both worlds – precise enough for localization, yet private enough to respect user anonymity.
Before IP intelligence
Plodding digital experiences that don’t adapt to the changing world.
After IP intelligence
Graceful digital experiences that glide effortlessly and sense the world around them.
IP intelligence - the easy way
Want to give your website real-time IP intelligence superpowers? It just takes a clever piece of API code. Here’s how it works.
1
Request
Your website (or content management system) receives a user’s web page request.
2
Detect
The API matches the requesting IP address to a database. Don't worry, we do all the magic!
Amazing! Is this what I've been missing?
3
Respond
Your website returns a page optimized for the location and network of your user.
Get started with 51Degrees IP intelligence
As part of the essential plumbing of the Internet, IP addresses contain a whole host of related data about a user’s geographic location and device network – from country and time zone to Internet service provider (ISP) and connectivity type – all of which you can use to enhance your digital business.
If you have a hunch that you could be getting more useful IP intelligence at a fraction of the cost, you’re right. We’ve put a fresh spin on IP intelligence so that your digital world can be more rewarding.
- Automatic updates. We keep the database bang up to date, so you can enjoy all the benefits with none of the stress.
- Zoom in. Enhance IP intelligence location with reverse geocoding (longitude and latitude) to detect right down to city and street for more detailed location.
- Enhanced features. Discerning customers can select our own 51Degrees IP intelligence service to benefit from enhanced features you won’t find anywhere else.
- Try us. Use our Contact Page to take our IP and other real-time data services for a spin.